We’re excited to announce that Developer Settings has been added to InkSoft Stores. Developer Settings contains two new advanced features with more to come! Watch the video overview below to learn about these new features.
Custom CSS
This feature allows you to upload and associate a custom CSS file to any InkSoft Store to have advanced controls over the look and layout.
Embedded Scripts
Embedded Scripts allows you to integrate third-party digital marketing tools into each InkSoft online store! Use cases for this feature include:
Live Chat & Chatbots
Live chat and chatbot tools like Drift makes it easy for customers and shoppers to communicate with you in real-time. Chatbots are also effective lead generators!
Lead Generation Tools
There are plenty of digital marketing tools to aid in collecting anonymous shopper contact information so you can actively market directly to them. Email capture tools, like Sumo, allow you to generate leads and build targeted email marketing databases to engage and convert.
Advertising Tracking
Using tools like Google Analytics, Google Adwords, and the Facebook Pixel, you can create meaningful data to understand your advertising and marketing performance.
Retargeting & Remarketing
Using Google and Facebook, you can develop custom audiences to connect with shoppers who previously interacted with your InkSoft store. It allows you to strategically position ads in front of these audiences as they browse the Internet or Facebook. Remarketing accomplishes two important things:
- Helps increase brand awareness
- Remind shoppers to make a purchase
InkSoft Developer Settings Video Overview
Get Notified: FREE Digital Marketing Online Classes & Training
We are preparing some killer digital marketing training videos and guides to help you sell even more using InkSoft Stores! Register below to get notified as soon as these resources launch!
