Episode #2: Segmentation We’re back with another episode of the InkSoft Thought Starter mini podcast. This week we’re digging into a classic marketing technique called “segmentation.” Segmentation is basically organizing… read more →
Over time you may have changed something in your shop. That new and improved feature needs its place in the sun to grow your sales. Your current and potential customers… read more →
Perfect PR Welcome to our next BIG Idea episode! As a reminder, you can subscribe on iTunes to get all the episodes as they are released. And if you haven’t had… read more →
Here’s a quick story from your customer’s point of view…something that’s fresh in my mind. So yeah, I’m a Marketing Director of an amazing software company. But I’m also a… read more →
We’ve added even more new features to really help you fuel your sales and simplify production. Here’s a quick run-down of the shiny new stuff, and you can always visit… read more →
