Stop guessing and know your true labor costs! Use InkSoft's free Labor Rate Calculator to get started today!

Stop guessing and know your true labor costs! Use InkSoft's free Labor Rate Calculator to get started today!

Stop guessing and know your true labor costs! Use InkSoft's free Labor Rate Calculator to get started today!

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Rebranding, Part II: How to DIY for Maximum Impact

Bottom Line Up Front: Ready to rebrand but nervous about the cost? Don’t be. You don’t need to hire an expensive agency. You can do it all yourself. Successfully. Here’s… read more →

Start Printing for Breast Cancer Awareness Month Today

October is Breast Cancer Awareness Month, and you need to be offering customers your services today. Bottom Line Up Front: Breast Cancer Awareness Month runs from Oct. 1-Oct. 31, and… read more →

Is It Time For a Rebrand? Part 1

Branding is everything. We break down the basics of rebranding so you can ensure you’re positioning your business the right way — and accruing the results you deserve.

5 Questions to Ask With Every Custom Order

When it comes to printing custom branded merchandise, it’s easy to ask the same humdrum questions during order creation. Use these five questions to truly tap into what your customer wants in their order.

Why the Levi’s® “Buy Better, Wear Longer” Campaign Can Work for Your Shop

Levi's® Timeless Clothes That Are Built to Endure

Levi’s® is promoting experiences and ideas instead of selling products. Give it a try. When you have a customer stopping in for a job, what’s your tendency to recommend products?… read more →

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