Back in the day, marketing was a straightforward venture. You’d place an ad in the newspaper, buy a billboard, maybe record a radio commercial””then sit and wait until someone called… read more →
Saving money is like going to the gym: It’s not exactly fun, but you feel good about yourself afterward and it pays off in the long term. Today’s post is… read more →
It’s always a special day when we have new faces here at InkSoft HQ! We’d like to introduce you to the two newest members of the InkSoft Success Squad. Morgan Mandarino… read more →
When it comes to growing profits, many print shops are quick to look for new ways to bring in more revenue. Unfortunately, but they forget the other half of the… read more →
You’ve been running your print shop for a while, but that nagging thought keeps creeping up: How does your pricing measure up to your competitors’? That guy down the street is charging… read more →